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Experience the Benefits Of Modern Hearing Tech In Athabasca

SPONSORED CONTENT – With a commitment to enriching the quality of life for those experiencing hearing loss, HearingLife Canada offers state-of-the-art hearing solutions, tailored care, and unparalleled expertise.

Our broad network of over 350 clinics ensures that professional hearing care is always within reach. This month, HearingLife is excited to introduce the ground breaking Oticon Intent, a pioneering product in the hearing aid industry. Oticon Intent sets a new benchmark with the world's first user-intent 4D sensors*, a feature designed to enhance the listening experience like never before.

Many individuals gradually get accustomed to hearing loss, adjusting their lives around its limitations. This adaptation, while seemingly harmless, can have profound implications on one's overall well-being. Untreated hearing loss often leads to social isolation, cognitive decline, and a diminished quality of life. The premise behind hearing aids has always been to bridge the gap between the world of sound and those who find it fading away. Oticon Intent leverages this premise by offering a solution that is finely attuned to the wearer's unique lifestyle and auditory needs. Advanced, modern hearing aid technology combats a wide variety of hearing loss challenges head on, ensuring users can fully engage with the world around them without compromise.

“The new technology builds upon Oticon’s brain-first approach, which means it was designed to support the brain’s natural way of processing sound,” says Katie Koebel, Audiologist and Senior Manager, Audiology. “The technology in Oticon Intent tackles difficult environments, predicting which sound source the wearer wants in the foreground, and those that need to be kept in the background.”

Koebel continues, “Traditional hearing aids adopt a ‘one-size-fits-all’ approach by providing a fixed amount of hearing support in each environment. What’s different about Oticon Intent is the addition of sensors that use movements, the environment, and the conversation around the hearing aid wearer to more accurately predict what sound source they want to attend to, minimizing the sounds in the background without blocking them completely out. This leads to more personalized support in each situation, and is adaptive as the attention needs change, such as switching from a conversation with one person to a group.”

The 4D system of sensors capture your movements, interactions, and surrounding sounds. By comprehensively analyzing this data, the device intelligently adjusts its settings to ensure optimal hearing clarity in any situation. For instance, in a bustling restaurant, the sensors identify the nuances of the environment—conversations, clinking dishes, and cooking sounds—while recognizing your focus on a specific conversation. Oticon Intent then fine-tunes its settings to amplify the desired speech while minimizing background noise, providing a seamless listening experience.

This adaptive technology continues to function seamlessly throughout your day, whether you're on the move, at rest, or engaged in physical activity. By constantly adapting to your surroundings, Oticon Intent guarantees superior sound quality and comfort in all circumstances. In essence, Oticon Intent acts as your personal ear assistant, working behind the scenes to ensure that you hear exactly what you need to, precisely when you need to hear it.


Let’s take a closer look at Oticon Intent’s features:

  • Effortless Listening Experience: Oticon Intent leverages AI-driven advancements to respond dynamically to your individual requirements in real time.
  • Natural Brain Integration: Aligned with the natural functioning of the human brain, Oticon Intent ensures that all sounds are balanced and comprehensible. By mimicking the brain's sound processing mechanisms, it optimizes your hearing’s comfort and clarity.
  • Disruption Handling: With innovative stabilization features, Oticon Intent mitigates disturbances caused by external factors like wind, hair, or glasses, ensuring uninterrupted sound quality.
  • Discreet, Rechargeable, and Powerful: Designed for convenience, Oticon Intent combines discretion and power, offering a rechargeable battery that lasts up to 20 hours on a single charge. Its discreet design makes it virtually unnoticeable while providing exceptional performance.
  • Easy Control and Customization: The Companion App complements Oticon Intent by providing effortless control and personalisation options. From adjusting settings to connecting with a hearing care professional, the app simplifies the management of your hearing aids.

Now, let’s explore a real life example of how a modern hearing aid functions through a typical day:

  • Morning Routine: Oticon Intent adapts to your waking moments, enhancing natural sounds to ease your transition into the day.
  • Work Meetings: In meeting environments, the device prioritizes speech clarity, isolating voices and reducing background noise for seamless communication.
  • Fitness Time: During workouts, it maintains a stable audio connection and filters out gym noises to keep your music motivating.
  • Family Dinner: It amplifies voices during social gatherings while minimizing disruptive noises, ensuring clear communication.
  • Relaxing Evening: As you unwind, it adjusts to lower environmental noise levels, providing a relaxed listening experience.

Through its intuitive technology and personalized approach, new-age technology ensures that your auditory needs are met with precision and care throughout your day.

In celebration of May's Hearing Awareness Month, HearingLife Canada is excited to offer an exclusive discount of up to $2,100 on technologically advanced hearing aids. Discover the difference with better hearing and take the first step towards a richer, more connected life. Visit a clinic near you to learn more or visit HearingLife Canada online or on Facebook.

With a clinic right here in Athabasca, customized hearing care is accessible in your neighbourhood. Book an appointment online or call 1-888-514-9515.

**Bianchi/Eskelund et al. (2024). Oticon Intent – Clinical evidence. BrainHearing™ benefits of the 4D Sensor technology. Oticon whitepaper.
**Brændgaard/Zapata-Rodríguez et al. (2024). 4D Sensor technology and Deep Neural Network 2.0 in Oticon Intent. Technical review and evaluation. Oticon whitepaper.

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